Designing A Health Promotion Campaign

healthwellness

Your task is to design a health promotion campaign that is research based and grounded in empirically supported models and theories of health promotion (this is a Health Psych Learning outcome)

Your Requirements and resulting procedure is as follows:

  1.  What element of wellness do you want to promote!?
  2. Who is your “target population”?
  3. Which social cognition model (TRA, HBM, SET=>TPB or PHA)  or health promotion strategy does your campaign leverage? 
  4. Explain how your promotion campaign is related to the aforementioned model or strategy. What element of the model or strategy does your campaign leverage in order to be successful?
  5. Design a plan of implementation
  6. Explain why you think this plan would work!
  7. Create 1 artifact…POSTER; plan for commercial; print ad; banner add online, brochure.

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